Ichitan Group unveils

04 June 2020

Ichitan Group launches “PH PLUS 8.5,” an alkaline water with vitamin B, to help restore the balance of the body from inside out. This product helps reducing an acid state in the body, which is one of the causes of various diseases, through an innovation from Japan technology that create small cluster, helping to transfer vitamins into the blood vessels faster.

Tan Passakornnatee, Chairman and President of Ichitan Group Public Company Limited, said "health trends are becoming more important at present, with the COVID-19 outbreak making people to become more aware of the importance of health. Ichitan Group has developed a new product under the'PH PLUS 8.5’ brand, an alkaline water mixed with vitamin B with mild alkalinity of PH 8.5. This helps to balance the body from the acidic condition caused by unhygienic eating, such as spicy food, meat-based food, and food that uses excessive heat to cook i.e deep fired or grilled. Living in the midst of stress, dust, smoke, pollution in modern lifestyle also causes more acid accumulation in the body for urbanites, which expresses in the form of diseases such as Gastroesophageal reflux disease and digestion problems."

“When the body is in a balanced state, it helps strengthen the immune system to be ready to fight against diseases. It also helps to increase freshness during the day. This beverage is made to meet the needs of consumers who care about themselves and look for ways to improve their health through a new lifestyle,” Mr. Tan.

“The trend of drinking alkaline PH water is very popular in Japan and Taiwan, which can be seen from the number of players and market value that have been continuously growing. The majority of consumers are urbanites and those who focus on well-being from within. Since water makes up 70% of the body, the body uses water in every part and circulates every organ. Therefore, selecting suitable quality water for the body is essential, such as alkaline water having small molecules and does not contain metal residue. Ichitan has imported the technology licensed from Japan into manufacturing and hopes to be a good selection for health-conscious Thai consumers.”

PH PLUS 8.5 drinking water is produced with the smart technological innovation from Japan. It creates smaller molecules to enable to be absorbed faster into the body. This alkaline water also contains the benefits of multi-vitamins, such as vitamin B 3, vitamin B 5, vitamin B 6, and vitamin B 9. These vitamins also help boost the functions of the neuro system, and immune system. The company expects to achieve 1 billion baht sale from PH Plus 8.5.

The PH PLUS 8.5 drinking water, sized 550 ml, is available nationwide for a price of 20 baht per bottle. Those interested can follow the news, activities and more information at www.facebook.com/phplusdrink